Alpine Logo PNG
Alpine is a Japanese brand of automobile electrical equipment manufacturer. It was founded in 1967 under the name Alps-Motorola and got its current name Alpine in 1978. The company focuses on design and development of car electrical equipment, such as audio and navigation systems.
Meaning and history
Alpine Electronics was founded in 1967 as a joint venture between Alps Electric and Motorola. Specializing in car audio and navigation systems, the company quickly became a leader in the automotive electronics industry. Its headquarters are in Iwaki, Japan, and it has expanded globally with offices in multiple countries.
Alpine is known for pioneering high-quality car audio systems, premium infotainment solutions, and advanced navigation technology. It was one of the first companies to introduce touchscreen car stereos and digital sound processing in vehicles. Over the years, Alpine has collaborated with major automakers like BMW, Honda, and Mercedes-Benz to integrate cutting-edge audio systems into their vehicles.
Today, Alpine operates as a subsidiary of Alps Alpine, continuing to innovate in vehicle infotainment, sound engineering, and connected car technology. The company remains a top brand in car audio and navigation, competing with major players like Pioneer and Sony while focusing on premium and high-performance automotive solutions.
What is Alpine?
Alpine is a consumer electronics manufacturer, which was founded in Japan in 1967, and is specialized in the production of audio systems for the automobile industry, and GPS navigators. The brand is a subsidiary of Alps Electric, a large Japanese corporation, established in the 1940s.
1967 – Today
The Alpine logo is a custom bold typeface of the wordmark with five diagonal lines that are parallel to the letter “A”.
Clean geometric lines of the typeface look good with a brand’s color scheme — deep blue on a white background. The five lines of the icon are moving up and symbolize growth, progress and innovations.
Blue is the color of professionalism and stability, which are the main characteristics of the Alpine brand. Being one of the world’s leaders in electronics manufacturing, Alpine aims to give their consumers the best possible quality and design.
Font and color
The uppercase Alpine lettering from the official logo of the Japanese brand is set in a sleek and smooth sans-serif typeface, with the horizontal bar of the “A” removed, corners of the letters softened, and contours clean and distinctive. The closest fonts to the one used in this insignia are, probably, Akron Bold and The Ruby Sans Extra Exp Bold, but with most of the lines refined.
In terms of colors of the badge, Alpine follows the IT companies trend, and chooses a medium shade of blue, which looks fresh yet stable and confident, Blue is the symbol of professionalism and reliability, and this is why it is so loved by dozens of technology companies across the globe.
